{"id":61428,"date":"2018-12-13T17:23:11","date_gmt":"2018-12-13T17:23:11","guid":{"rendered":""},"modified":"2018-12-13T17:23:11","modified_gmt":"2018-12-13T17:23:11","slug":"internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme","status":"publish","type":"post","link":"https:\/\/harissa.com\/news-wp\/internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme\/","title":{"rendered":"INTERNET &#8211; LA RESPONSABILITE DES RESEAUX SOCIAUX DANS LA MONTEE MONDIALE DU POPULISME"},"content":{"rendered":"<p>INTERNET &#8211; LA RESPONSABILIT\u00c9 DES R\u00c9SEAUX SOCIAUX DANS LA MONT\u00c9E MONDIALE DU POPULISME<\/p>\n<p>Internet nous a habitu\u00e9 \u00e0 obtenir tout tout de suite sur un clic. C&rsquo;est aussi ce que promettent mensong\u00e8rement les leaders populistes.<\/p>\n<p><iframe loading=\"lazy\" frameborder=\"0\" height=\"137\" scrolling=\"no\" src=\"https:\/\/www.franceculture.fr\/player\/export-reecouter?content=bfe1a2ec-8c6f-41a9-a161-a42a400c6842\" width=\"481\"><\/iframe><\/p>\n<p>En tous cas, force est de reconna\u00eetre la co\u00efncidence de leur double mont\u00e9e en puissance, \u00e9crit&nbsp;Enrique Dans, professeur espagnol de syst\u00e8mes et technologies de l\u2019information. M\u00eame si le populisme est presque aussi vieux que la d\u00e9mocratie alors que les r\u00e9seaux sociaux sont une r\u00e9alit\u00e9 bien plus r\u00e9cente, qui date de la fin des ann\u00e9es 1990. Mais le populisme auquel sont confront\u00e9es nos d\u00e9mocraties n\u2019est pas non plus&nbsp;celui de Juan Peron. Il s\u2019agit d\u2019une version en phase avec les nouveaux usages sociaux induits par le num\u00e9rique, comme celle de Peron l\u2019\u00e9tait avec la diffusion de la radio et des meetings de masse en Argentine.&nbsp;<\/p>\n<p>Le leader populiste contemporain appr\u00e9cie un m\u00e9dium qui lui permet de&nbsp;cibler avec une extr\u00eame pr\u00e9cision&nbsp;les messages qu\u2019il veut diffuser en fonction des publics. Ce qui lui est d\u2019autant plus n\u00e9cessaire qu\u2019il tient, en r\u00e9alit\u00e9, des discours diff\u00e9rents et souvent contradictoires, selon ses publics.<\/p>\n<p>Les r\u00e9seaux sociaux ont d\u2019abord \u00e9t\u00e9 consid\u00e9r\u00e9s comme un moyen de diffuser une protestation partie de la base dans des pays qui ne jouissaient pas des libert\u00e9s d\u2019expression. C\u2019est le r\u00f4le qu\u2019ils ont notamment jou\u00e9 dans&nbsp;les Printemps arabes. Mais \u00e7a, c\u2019\u00e9tait avant.&nbsp;<\/p>\n<p>A pr\u00e9sent, on est loin de ces mobilisations. La structure sociale des r\u00e9seaux sociaux, \u00e9crit Enrique Dans, est \u00ab&nbsp;simplistique&nbsp;\u00bb. Vous \u00eates d\u2019accord, vous likez. Vous ne l\u2019\u00eates pas, vous \u00e9crivez quelque chose de vache, et m\u00eame de vitriol\u00e9. Pas de souci&nbsp;: vous ne risquez d\u2019autres repr\u00e9sailles que rh\u00e9toriques. Les inhibitions limitant votre agressivit\u00e9 naturelle sont mises hors-jeu. Bient\u00f4t, vous n\u2019\u00eates environn\u00e9 que \u00ab&nbsp;d\u2019amis&nbsp;\u00bb qui partagent vos opinions et vos go\u00fbts, qui vous font vous sentir bien dans votre peau, justifi\u00e9 et entour\u00e9 d\u2019alter \u00e9gos. Le r\u00e9seau social s\u2019est transform\u00e9&nbsp;en chambre d\u2019\u00e9cho. Une bulle invisible filtre tout ce que vous lisez, fa\u00e7onnant votre vision du monde. Avec pour effet de simplifier \u00e0 l\u2019extr\u00eame la complexit\u00e9 du monde r\u00e9el.<\/p>\n<p>En effet, \u00e9crit dans The Guardian&nbsp;Jamie Bartlett, le responsable de l\u2019analyse des m\u00e9dias sociaux au think tank britannique Demos, le populisme comporte deux caract\u00e9ristiques majeures. Primo, il propose des&nbsp;r\u00e9ponses imm\u00e9diates et simples \u00e0 des probl\u00e8mes compliqu\u00e9s&nbsp;; g\u00e9n\u00e9ralement, en d\u00e9signant des&nbsp;boucs-\u00e9missaires. Pour la droite populiste, les immigr\u00e9s qui ruinent les modes de vie traditionnels et l\u2019Etat-providence. Pour la gauche populiste, la finance et la mondialisation, qui provoquent l\u2019effondrement des revenus. Deuxio, il pr\u00e9tend parler&nbsp;\u00ab&nbsp;au nom des gens simples et opprim\u00e9s contre une \u00e9lite, distante et corrompue&nbsp;\u00bb. Or, les r\u00e9seaux sociaux fournissent la plate-forme id\u00e9ale pour ces deux angles d\u2019attaque.&nbsp;\u00bb&nbsp;<\/p>\n<p>Il ne faut pas perdre de vue, poursuit Jamie Bartlett, ce qu\u2019est le mod\u00e8le \u00e9conomique, hautement rentable, de ces espaces virtuels num\u00e9riques. Leurs profits leur viennent de&nbsp;la publicit\u00e9. Et, poursuit-il, chacun dans ce milieu vous le dira, ce qui fait vendre, c\u2019est&nbsp;l\u2019\u00e9motion et la simplicit\u00e9. Bien s\u00fbr, les massages v\u00e9hiculant des contenus populistes marchent beaucoup mieux que quoi que ce soit provenant \u00ab&nbsp;du centre insipide&nbsp;\u00bb. La radicalit\u00e9, la v\u00e9h\u00e9mence, l\u2019outrance sont privil\u00e9gi\u00e9es parce qu\u2019elles sont payantes.<\/p>\n<p><strong>Il y a donc de fortes affinit\u00e9s entre la psychologie populiste et celle du num\u00e9rique<\/strong><\/p>\n<p>Oui, parce qu\u2019Internet nous a habitu\u00e9s \u00e0 obtenir en quelques clics tout ce que nous voulons&nbsp;: du morceau de musique au billet d\u2019avion, en passant par le r\u00e9sultat du match de la veille ou le rendez-vous amoureux d\u2019un soir. Tout, en apparence, y est&nbsp;ultra-simple, personnalis\u00e9, accessible, imm\u00e9diat. Comme le monde de la politique appara\u00eet frustrant en comparaison ! Il n\u00e9cessite de l\u2019expertise, de longs d\u00e9bats, des compromis. Les d\u00e9cisions sont lentes \u00e0 \u00e9merger et encore plus \u00e0 produire leurs effets. Cela heurte nos nouvelles habitudes de consommation. Car nous voulons&nbsp;tout, tout de suite. Comme sur internet !<\/p>\n<p>Les populistes promettent de passer en force, \u00e9crit Jamie Bartlett Ce qu\u2019ils promettent, c\u2019est une politique de la hache. Un grand coup \u00e0 droite, un grand coup \u00e0 gauche, et vous aurez exactement ce que vous d\u00e9sirez sans trop avoir \u00e0 r\u00e9fl\u00e9chir. Ce qui se met en travers du chemin devra \u00eatre renvers\u00e9.<\/p>\n<p>C\u2019est ce que dit aussi mon professeur espagnol, Enrique Dans&nbsp;: le leader populiste promet des solutions hyper-simples \u00e0 des questions que les politiques traditionnels pr\u00e9tendent complexes.&nbsp;<\/p>\n<p>Or, sur les r\u00e9seaux sociaux, ces id\u00e9es, bien particuli\u00e8res, nous arrivent en provenance d\u2019amis comme si elles \u00e9taient neutres. Je cite \u00ab&nbsp;des histoires en noir et blanc, avec des bons et des m\u00e9chants sont ainsi conditionn\u00e9es avec une pr\u00e9cision de laser en direction de ceux qui vont l\u2019appr\u00e9cier le plus.&nbsp;\u00bb \u00ab&nbsp;Plut\u00f4t les solutions les plus simples et des messages clairs et concis que des zones grises d\u2019incertitude sur des probl\u00e8mes complexes par lesquels on n\u2019a pas envie d\u2019\u00eatre ennuy\u00e9.&nbsp;\u00bb&nbsp;<\/p>\n<p>En outre,&nbsp;la d\u00e9signation d\u2019un ennemi commun, d\u2019une t\u00eate de Turc,&nbsp;\u00e7a fait se sentir bien. Ca donne le sentiment d\u2019avoir raison en masse. Et \u00e7a, c\u2019est jubilatoire.<\/p>\n<p>Source :&nbsp;France Culture<\/p>\n","protected":false},"excerpt":{"rendered":"<p>INTERNET &#8211; LA RESPONSABILIT\u00c9 DES R\u00c9SEAUX SOCIAUX DANS LA MONT\u00c9E MONDIALE DU POPULISME Internet nous a habitu\u00e9 \u00e0 obtenir tout tout de suite sur un clic. C&rsquo;est aussi ce que promettent mensong\u00e8rement les leaders populistes. En tous cas, force est de reconna\u00eetre la co\u00efncidence de leur double mont\u00e9e en puissance, \u00e9crit&nbsp;Enrique Dans, professeur espagnol de&hellip;&nbsp;<\/p>\n","protected":false},"author":1,"featured_media":61429,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-61428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INTERNET - LA RESPONSABILITE DES RESEAUX SOCIAUX DANS LA MONTEE MONDIALE DU POPULISME | HARISSA.COM<\/title>\n<meta name=\"description\" content=\"INTERNET - LA RESPONSABILIT\u00c9 DES R\u00c9SEAUX SOCIAUX DANS LA MONT\u00c9E MONDIALE DU POPULISME Internet nous a habitu\u00e9 \u00e0 obtenir tout tout de suite sur un clic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/harissa.com\/news-wp\/internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INTERNET - LA RESPONSABILITE DES RESEAUX SOCIAUX DANS LA MONTEE MONDIALE DU POPULISME | HARISSA.COM\" \/>\n<meta property=\"og:description\" content=\"INTERNET - LA RESPONSABILIT\u00c9 DES R\u00c9SEAUX SOCIAUX DANS LA MONT\u00c9E MONDIALE DU POPULISME Internet nous a habitu\u00e9 \u00e0 obtenir tout tout de suite sur un clic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/harissa.com\/news-wp\/internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme\/\" \/>\n<meta property=\"og:site_name\" content=\"HARISSA.COM\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/groups\/harissacom\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-13T17:23:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/harissa.com\/news-wp\/wp-content\/uploads\/2018\/12\/reseaux-sociaux-770x515.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1\" \/>\n\t<meta property=\"og:image:height\" content=\"1\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/harissa.com\\\/news-wp\\\/internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/harissa.com\\\/news-wp\\\/internet-la-responsabilite-des-reseaux-sociaux-dans-la-montee-mondiale-du-populisme\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/harissa.com\\\/news-wp\\\/#\\\/schema\\\/person\\\/b39019abb0aa5b7647f17008d97c0237\"},\"headline\":\"INTERNET &#8211; 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