{"id":69823,"date":"2024-07-15T05:06:18","date_gmt":"2024-07-15T05:06:18","guid":{"rendered":""},"modified":"2024-07-15T05:06:18","modified_gmt":"2024-07-15T05:06:18","slug":"contre-lantisemitisme-la-licra-devoile-sa-nouvelle-campagne","status":"publish","type":"post","link":"https:\/\/harissa.com\/news-wp\/contre-lantisemitisme-la-licra-devoile-sa-nouvelle-campagne\/","title":{"rendered":"Contre l\u2019antis\u00e9mitisme, la Licra d\u00e9voile sa nouvelle campagne"},"content":{"rendered":"<header>\n<p>Contre l\u2019antis\u00e9mitisme, la Licra d\u00e9voile sa nouvelle campagne<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Ce 14&nbsp;juillet, jour de f\u00eate nationale, un spot visant \u00e0 alerter sur l\u2019augmentation des actes antis\u00e9mites en France sera diffus\u00e9 juste avant la finale de l\u2019Euro 2024. \u00c0 l\u2019origine de cette initiative, la rencontre entre l\u2019animateur Arthur et Maurice L\u00e9vy, pr\u00e9sident d\u2019honneur de Publicis Groupe.<\/p>\n<p>Par Christine Mateus&nbsp;<\/p>\n<p>Le 14 juillet 2024 \u00e0 07h00<\/p>\n<\/header>\n<section>\n<p><iframe loading=\"lazy\" allow=\"autoplay; fullscreen; picture-in-picture\" frameborder=\"0\" height=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" src=\"https:\/\/geo2.dailymotion.com\/player\/x6jz7.html?video=x923i98&amp;mute=true&amp;customConfig[customParams]=videoposition%253Dhaut%2526articleTitle%253DContre%252520l%2525E2%252580%252599antis%2525C3%2525A9mitisme%25252C%252520la%252520Licra%252520d%2525C3%2525A9voile%252520sa%252520nouvelle%252520campagne%2526permutive%253D109873%252C110737%252C119675%252C122526%252C123356%252C123421%252C123429%252C123625%252C123698%252C123700%252C123705%252C123795%252C123930%252C124231%252C124234%252C125906%252C125909%252C125950%252C125960%252C125967%252C125969%252C125973%252C125977%252C125978%252C126152%252C127200%252C127227%252C128554%252C133534%252C136216%252C154080%252C156144%252C156147%252C156158%252C156160%252C156167%252C156168%252C156213%252C157260%252C166415%252C171061%252C172894%252C176759%252C180135%252C180156%252C181341%252C184759%252C186281%252C186287%252C186289%252C186825%252C186836%252C186842%252C186848%252C191685%252C192155%252C192635%252C98554%2526puid%253D7e03a589-8a2f-437d-a673-24d3ef51069d%2526ptime%253D1721019525919\" title=\"Dailymotion video player - La Licra d\u00e9voile sa nouvelle campagne pour rassembler les Fran\u00e7ais face \u00e0 l\u2019antis\u00e9mitisme\" width=\"100%\"><\/iframe><\/p>\n<section id=\"left\">&nbsp;<\/section>\n<\/section>\n<ul>\n<\/ul>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">\u00ab Enlevez-moi le Cohen \u00bb, enjoint une m\u00e8re \u00e0 ses enfants qui s\u2019appr\u00eatent \u00e0 remplir un formulaire. Leur nom sera d\u00e9sormais \u00ab Dubois \u00bb sur les plates-formes de livraison. Plus loin, le p\u00e8re fait retirer la m\u00e9zouza appos\u00e9e au chambranle de l\u2019entr\u00e9e. Cet objet du culte juif est cens\u00e9 prot\u00e9ger les habitants de la demeure, qu\u2019ils se trouvent \u00e0 l\u2019int\u00e9rieur ou \u00e0 l\u2019ext\u00e9rieur. Ce n\u2019est plus le cas. \u00c0 la boucherie casher, nous retrouvons cette famille en train de transvaser les produits achet\u00e9s dans un sac neutre, laissant de c\u00f4t\u00e9 celui de l\u2019\u00e9tablissement sigl\u00e9 de l\u2019\u00e9toile de David\u2026<\/p>\n<\/section>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">En une minute, la nouvelle campagne de la Ligue internationale contre le racisme et l\u2019antis\u00e9mitisme (Licra) plonge les spectateurs dans le quotidien d\u2019une famille de confession juive, oblig\u00e9e de s\u2019invisibiliser depuis le 7 octobre, face \u00e0 la mont\u00e9e des actes et des propos antis\u00e9mites sur le territoire.<\/p>\n<\/section>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">Ce n\u2019est pas un hasard si le film est projet\u00e9 pour la premi\u00e8re fois ce dimanche, jour de f\u00eate nationale. Diffus\u00e9 juste avant la finale de l\u2019Euro 2024 sur M6, son objectif est de \u00ab faire vivre le sens du mot fraternit\u00e9 et de r\u00e9veiller la majorit\u00e9 silencieuse qui croit encore \u00e0 l\u2019universalisme \u00bb, expliquait vendredi Mario Stasi, pr\u00e9sident de la Licra, lors de la pr\u00e9sentation de la campagne \u00e0 Paris.<\/p>\n<\/section>\n<section>\n<h2 data-original-fontsize=\"24px\" data-original-lineheight=\"30px\">\u00ab Ce film n\u2019est pas l\u2019affaire des juifs, c\u2019est l\u2019affaire de la R\u00e9publique \u00bb<\/h2>\n<\/section>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">Il insiste : \u00ab Ce film n\u2019est pas l\u2019affaire des juifs, c\u2019est l\u2019affaire de la R\u00e9publique. \u00bb \u00c0 l\u2019origine de cette initiative, une rencontre : celle de l\u2019animateur-producteur t\u00e9l\u00e9 Arthur avec Maurice L\u00e9vy, pr\u00e9sident d\u2019honneur de Publicis Groupe. \u00ab Actuellement, les juifs sont dans une grande solitude. M\u00eame si nous n\u2019avons pas la pr\u00e9tention d\u2019\u00e9radiquer l\u2019antis\u00e9mitisme avec cette campagne, il fallait faire quelque chose. Avec Arthur, nous nous sommes retrouv\u00e9s avec cette envie commune \u00bb, rapporte Maurice L\u00e9vy. S\u2019en est suivie une prise de contact avec la Licra, qui a termin\u00e9 de consolider ce partenariat.<\/p>\n<\/section>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">Financ\u00e9e par des dons de personnalit\u00e9s, la campagne a \u00e9t\u00e9 mont\u00e9e, organis\u00e9e et tourn\u00e9e en un temps record. Mais pas sans difficult\u00e9s. \u00ab Cela ne m\u2019\u00e9tait jamais arriv\u00e9 \u00bb, s\u2019\u00e9tonne douloureusement la r\u00e9alisatrice, Katia Lewkowicz (production Grand Bazar), avec les agences Marcel et Blue 449. \u00ab J\u2019ai eu beaucoup de mal \u00e0 trouver des d\u00e9cors, comme celui de la boucherie casher par exemple. Les gens craignaient des repr\u00e9sailles. Beaucoup d\u2019acteurs se sont d\u00e9fil\u00e9s aussi. Personne ne venait au casting ! \u00bb \u00e9num\u00e8re-t-elle.<\/p>\n<\/section>\n<section>\n<p data-original-fontsize=\"20px\" data-original-lineheight=\"30px\">Malgr\u00e9 tous ces obstacles, le film intitul\u00e9 \u00ab Retrouvons notre fraternit\u00e9 \u00bb est bel et bien l\u00e0. \u00ab Lorsque nous avons vu le r\u00e9sultat, nous avons tous fini en larmes car nous avons tous v\u00e9cu au moins une de ces sc\u00e8nes, t\u00e9moigne Arthur. Plus un seul juif en France ne commande un Deliveroo ou r\u00e9serve un taxi sans changer son nom \u00bb, appuie l\u2019animateur vedette, qui vit d\u00e9sormais sous protection polici\u00e8re. La campagne, promise \u00ab pour durer des ann\u00e9es \u00bb, selon Mario Stasi, sera \u00e9galement largement diffus\u00e9e sur les r\u00e9seaux sociaux. \u00ab Si vous voulez tout savoir de l\u2019antis\u00e9mitisme, il suffira de lire les commentaires sous la vid\u00e9o, lorsque je la posterai dimanche \u00bb, anticipe, d\u00e9j\u00e0, Arthur.<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Contre l\u2019antis\u00e9mitisme, la Licra d\u00e9voile sa nouvelle campagne &nbsp; &nbsp; Ce 14&nbsp;juillet, jour de f\u00eate nationale, un spot visant \u00e0 alerter sur l\u2019augmentation des actes antis\u00e9mites en France sera diffus\u00e9 juste avant la finale de l\u2019Euro 2024. \u00c0 l\u2019origine de cette initiative, la rencontre entre l\u2019animateur Arthur et Maurice L\u00e9vy, pr\u00e9sident d\u2019honneur de Publicis Groupe.&hellip;&nbsp;<\/p>\n","protected":false},"author":1,"featured_media":69824,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-69823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Contre l\u2019antis\u00e9mitisme, la Licra d\u00e9voile sa nouvelle campagne | HARISSA.COM<\/title>\n<meta name=\"description\" content=\"Contre l\u2019antis\u00e9mitisme, la Licra d\u00e9voile sa nouvelle campagne &nbsp; 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